How to Edit a Podcast the Right Way: Your Essential Podcasting Guide Podcasts are popping up everywhere! In a 2021 survey, 41% of Americans said they listened to a podcast in the previous month, with 28% listening to at least one in the previous week. However, these...
How to Start Podcast Advertising and Earn Revenue Research tells us that 28% of Americans listen to podcasts every week but not every business is using this medium to advertise their company. If you’re not already using this advertising tool then you should be....
Catch Your Customers’ Eye: Essential Video Production Tips Views don’t trickle down. There are more than 43,000 channels that have at least 250,000 subscribers on YouTube. These channels received 14 billion views over the course of one week in 2019....
How to Use Your Podcast to Establish Trust and Customer Loyalty It’s no secret that modern audiences love listening to podcasts. In fact, almost 6 in 10 consumers over the age of 12 have listened to at least one episode. This means a staggering number of people...
Get On the Air: 7 Ways Podcasting for Business Can Boost Your Brand Are you struggling to reach your target audience? Consider starting a podcast! Over 50% of Americans over the ages of 12 already listen to a podcast. About 32% have listened to a podcast in the past...
The Cost Effectiveness of Podcast Marketing vs. Other Strategies Did you know the average podcast listener spends over 5 hours each day listening to podcasts? That means listeners spend almost a quarter of their day with a podcast in their ear. Marketers have the...
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